Apr 17 2009; 8:55 AM
"Ashton Kutcher is first to reach 1 million followers in Twitter contest with CNN."
A new low! and it's from CNN. Even if it's newsworthy to some, how can it possibly be considered worthy of a Breaking News Alert?

It's ironic that in a "race" to get subscribers to the Twitter version of their Breaking News Alerts, CNN has made a mockery of that very service.

Sad day for those interested in real news, and for those who felt that CNN had been finding a way to walk that line between light news and real news.

"CNN Breaking News" now means a whole lot less today than it did yesterday.
19 Comments   add a comment
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jc: Apr 17 2009, 9:26 PM
It's news - just not breaking news - and not particularily important


Martin Scott: Apr 17 2009, 7:43 PM
There have been numerous moments over the past few years where I am reminded that news as we knew it for the past twenty odd years is gone. This is one of them. I can appreciate change. Hell, twenty years ago I thought CNN was a crazy idea - but I came to love it. I do not see myself ever appreciating celebrity driven news.


frisco: Apr 17 2009, 4:50 PM
Ashton Kutcher as breaking news? He is barely entertainment news. Twitter as breaking news. It's a fad. This alert should be an embarrassment to CNN


willing caller: Apr 17 2009, 3:22 PM
re Cindy: read what I wrote. I said I dont expect to see him under the heading of breaking news. apperently he is newsworthy to you - your call but I think its sad when he and the technology "de jour" makes headlines, let alone news alerts.


Cindy A: Apr 17 2009, 3:02 PM
Ashton Kutcher is news if you like him or not. One million Twiiter followers is news in my opinion.


willing caller: Apr 17 2009, 2:46 PM
short of him killing someone, or being killed himself, I don't expect to ever see the name ashton kutcher under the heading of breaking news


Jim B: Apr 17 2009, 2:21 PM
It is pathetic on CNN's part. I have cancelled my subscription to their breaking news service and would like them to pay me back for the text charge on my mobile. I will stick to BBC .


susan: Apr 17 2009, 12:21 PM
re airhogs comment - if "its all about marketing" - then I guess its a success for CNN if they want to attract the kind of viewers and readers who feel that what Ashton has to say is important.


airhog: Apr 17 2009, 11:59 AM
It's all about marketing. CNN has gotten more publicity from this story than anything else they have done recently. Drive traffic , drive dollars. Simple equation - and that's what news is now.


rosalyn: Apr 17 2009, 11:10 AM
Dear CNN - Tell me there are more important stories than this to be reporting on. As you say "it is a sad day" in the declining world of news coverage.


Yankees: Apr 17 2009, 10:28 AM
CNN joins Fox on the ongoing downward spiral of cable and network news coverage.


foxfan: Apr 17 2009, 9:58 AM
Glad to see you finally holding CNN up to the same scrutiny that you and your followers seem to give to Fox News. I'm not sure Fox has ever gone this far with its use of news alerts. I don't always agree with what Fox sends out in their alerts either, but if they sent out an alert like this even I would complain.


rogerr: Apr 17 2009, 9:40 AM
May not be "breaking" news but it sure is good marketing. This story is everywhere.


smitty: Apr 17 2009, 9:23 AM
You said it. Soon as I saw that alert this am I wanted to see if you had it. NOT breaking news!


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